Thank you all who visited

sweden arena

nations village, pyeongchang 2018

Sweden won 14 medals in South Korea, in terms of medal values, PyeongChang is recognized as the best Winter Games to date.

This year Sweden Arena premiered, placed in Nations Village next to, among others, Team USA and House of Switzerland. Together with our ten partners, we hosted 23,000 visitors, 5,000 specially invited guests, 28 press conferences, 14 medal celebrations, a broadcasting studio, and 32 exclusive partner events.

THANKS TO OUR PARTNERS IN SWEDEN ARENA 2018

FOUNDING PARTNERS

TEAM PARTNER

SUPPLIERS

outdoor activities

Every day is a chance to learn new things! In the Sweden Arena at the PyeongChang 2018 Olympic Games, we let visitors try some popular sports on the Olympic Agenda. You could try your aim in biathlon, your endurance in ski poling, or get some expert advice on speed skating from one of our Olympians present in the house.

Some evenings, we welcomed people to join us for karaoke, table hockey, quizzes, talks, and socializing.

FOOD & DRINKS

Try a taste of Sweden! In Sweden Arena, we served Swedish meatballs in our outdoor food service together with warm and cold beverages. Of course, you could also try a traditional Swedish “fika”. Fika is a concept in Swedish culture with the basic meaning of "to have coffee" or often just "taking a break from work".

In Sweden Arena, you could try the classic Swedish cinnamon roll, our assortment of Swedish chocolate or "princess cake" to go with your choice of beverage, and sit back and enjoy the scenery as well as the Olympic broadcasts on our outdoor screens.

outdoor FANZONE

In our shop, you can find pins, hand warmers, coffee mugs, flags, hockey shirts, and items from the official H&M Olympic Collection. In our Fan Zone, you could also paint your face in support of the team.

PYEONGCHANG 2018